Whistle Performance automates insights from performance data in seconds, so coaches act faster, athletes stay healthier, and teams get more from the data they already collect.
Built by practitioners. Trusted by elite programs. Designed for real-world performance environments.
Modern teams collect enormous amounts of performance data. GPS trackers measure distance and speed. Force plates measure jump output and asymmetry. Velocity-based training systems measure force production. Wellness platforms track sleep, recovery, and readiness.
But that information rarely lives in one place. Performance staff are often forced to move between multiple platforms, exporting spreadsheets, cross-checking trends, and manually connecting signals.
The process can take hours every day. And in high-performance environments, hours matter. By the time insights appear, the training session is over and the opportunity to act may already be gone.
Teams are investing heavily in data collection.
The challenge has been turning that data into clear decisions quickly. Until now.
Data lived in separate systems
Performance staff had to jump between multiple platforms just to understand what was happening with one athlete.
Analysis took hours
Reviewing trends across GPS, force plates, wellness, and training metrics meant exporting spreadsheets and manually connecting signals.
Signals were easy to miss
Important patterns, fatigue, overload, recovery issues often appeared across multiple systems at once.
Coaches needed answers quickly
Decisions about training and recovery happen in real time. Waiting hours for analysis simply wasn’t practical.
Whistle Performance was built inside the realities of modern high-performance environments. The founders saw firsthand how much valuable information was being collected, and how difficult it was to turn that information into clear, actionable insights. Performance teams were spending hours digging through spreadsheets and dashboards, while coaches needed answers immediately.
So the goal became simple: automate the process of finding meaningful signals in performance data.
Instead of forcing staff to search through metrics, Whistle Performance connects systems, analyzes trends, and surfaces the insights that actually matter.
Meet our team
Built by People Who Have Worked in High Performance.
Marc Kerrest
CEO/Founder
Jacob Norlock
Vice President, Sales
Kevin Cronin
Vice President, Performance Science
Designed for modern performance environments.
Implementation in Days
Many analytics platforms require long implementation timelines and complex setup. Whistle Performance integrates with the systems teams already use, generating insights in days rather than months.
Cross-System Intelligence
Instead of forcing users to move between platforms, Whistle connects performance systems and interprets signals across them. This allows teams to see the bigger picture behind athlete performance.
Seamless Data Integration
We connect to all of your performance systems, GPS, force plates, wellness, and more, so your data lives in one place without extra work from your staff.
Nothing Gets Missed
Custom alerts and intelligent flagging highlight the moments that matter, so your staff can act quickly without digging through data.
Built for Coaches
Designed for real workflows, not spreadsheets, so coaches and staff can quickly understand, communicate, and act on performance data.
Automated Insights
Performance data can contain thousands of signals. Whistle automatically analyzes that information and surfaces the insights that matter most, helping staff identify patterns, risks, and opportunities faster.
Technology should make high-performance environments simpler, not more complicated. Performance staff already manage enormous workloads. Their time is best spent coaching athletes, communicating with staff, and preparing teams for competition, not cleaning spreadsheets.
Whistle Performance is built to reduce friction, surface insights quickly, and help teams act with confidence. In high-performance environments, the best ability is availability. Clearer insights help teams protect athlete health and keep their best players on the field.
Whistle Performance works with organizations operating in demanding performance environments. These teams rely on accurate information and fast decision-making to manage athlete workload, optimize training, and reduce injury risk.
Our users typically include Heads of Performance, Sports Scientists, Strength & Conditioning Coaches, Athletic Trainers, and Analysts responsible for interpreting performance data.
OUR VISION
We believe the future of performance environments will be driven by clarity. When data systems are connected and insights appear quickly, coaches make faster, more accurate decisions, athletes stay healthier, and teams perform at a higher level. Whistle Performance exists to make that future possible, turning complex performance data into clear direction.
